The 13-Point AI Dossier
Your strategic blueprint, and the source of truth for everything you publish. The Gem builds it from your own experience, mapping thirteen points that pin down how you are known and what you become the person to call about.
Once it exists, every post and pitch traces back to the same positioning, so your credibility compounds instead of scattering. It is the one document you write from for as long as you are building your authority.
1Brand Foundation
Core messaging framework.
2Content Strategy
Topic and theme guidance.
3Authority Positioning
Unique value proposition.
Three of the thirteen shown here, so you can see the shape of it.
For proof on the first pass, feed your Dossier into NotebookLM and generate a slideshow of your expertise.