Sarah Mary — Claude Code Without the Gatekeeping
Sarah Mary came in with receipts. Medical scientist turned founder of Pipely (a sales intelligence platform), she fired her developer, picked up Claude Code, and built her entire production app solo. No formal coding education. No bootcamp.
Her core message: most of what you see on social media about Claude Code is people doing things they could do in ChatGPT. The power is in the three surfaces — and knowing which one to use when.
The Three Surfaces of Claude:
- Chat — Question and answer. You ask, it responds. Most people stop here.
- Co-Work — Agentic mode. Research, email curation, content ideation. Claude works alongside you.
- Code — Automation, app building, website creation. This is where the work happens.
Live Build: Task Management System
Sarah Mary built a document-based task tracker during the session using Claude Code. No new subscriptions. No complex setup. A custom /tasks command shows priorities each morning.
Live Build: 3D Bakery Website
She built a full bakery website live using Nano Banana 2 (image generation), Higgsfield (3D animation), Firecrawl (brand extraction), GitHub, and Vercel for deployment.
Sarah Mary also announced a free community for women learning Claude Code, plus templates and resources on her site.
Try It Yourself: Claude Code Starter
Step 1 — Start in Chat. Open Claude and have a conversation. Ask it to explain something in your industry.
Step 2 — Move to Co-Work. Ask Claude to research a topic, draft an email, or ideate on a project.
Step 3 — Graduate to Code. Tell Claude what you want to build in plain English.
Compound Engineering Add-On: After your first build, ask Claude to review what you made and suggest how to make the next one easier.
Beth Lyons — Making Every Unit of Work Count
Beth Lyons introduced compound engineering, a philosophy from Kieran Klassen. The core idea: each unit of engineering work should make the next unit easier, not harder. Beth added what she calls the "colleague layer" — treating Claude as a collaborator in an interchange, not a tool you command.
Beth's Process Split:
- 40% planning
- 10% execution
- Review after each cycle
- Learnings feed back into knowledge for compounding
Trust framework with Claude: What breaks trust — Claude saying work is done when it is not, or moving forward without permission. What builds trust — stopping for conversation, following instructions literally. "Plan" is a high-gravity word — when you say it, Claude latches on and wants to run.
Anne Murphy — An AI Leadership Team in the Terminal
Anne demoed her Sheila Command Center: a fully operational AI executive leadership team running in the terminal. The team includes Sheila (Chief of Staff), Romie (Relationship Manager), Cole (COO), Nicoletta (CMO), Rena (Head of Sales), and BI Head (Business Intelligence).
Each agent runs on a skill — an SOP that defines what it does, when it activates, and how it connects to other skills in a pipeline.
Build Your Own AI Chief of Staff
The Sheila demo was the most-requested follow-up from this session. So we published the whole thing — the exact framework Anne uses to run an AI executive leadership team from a terminal. Four operating modes, seven autonomous behaviors, and a full onboarding intake you can customize for your business.
Build Your Own AI Chief of Staff (with whole-human intelligence layer) →Community Wins
Started an AI meeting in her professional community (legal industry), modeled after Social Saturday.
Was featured in the SLAI Effect newsletter and is building a coaching app with Claude Code.
Launched a platform for women building speaking careers and raised her hand to be the AI person at her government job.
Shared a consulting approach: build municipal dashboards using public information, then show prospective clients something tangible before they sign.
Tools Mentioned
| Tool | What It Does |
|---|---|
| Claude Code | AI coding assistant. Three surfaces: Chat, Co-Work, Code. |
| Nano Banana 2 | AI image generation |
| Higgsfield | 3D animation |
| Firecrawl | Brand extraction from existing websites |
| GitHub + Vercel | Version control + deployment |
| Whisperflow | Voice-to-text transcription |
Announcements
- CAE Cohort 3 graduated — Gail, Michele, Layla, and Noemi completed the Certified AI Educator program.
- CREATE Conference 2026 — October 16-18, Salt Lake City. sheleadsaicreate.com
- Sarah Mary opened a free community for women learning Claude Code.
She Leads AI — Go Deeper
Social Saturday happens every week — live, open to all women. No prior experience required.
Social Saturday — March 21, 2026. Co-facilitated by Anne Murphy and Carmela. Session duration: 144 minutes.