Set a timer and write down 30 real people who’d actually buy it. Get to 30 and you have something real. Don’t, and now you know — before you pour your time into it.
Watch the short video, then run the whole test with the free playbook.
Get the Free PlaybookFree to download. No email required.
Five short parts. About twenty minutes. Bring one idea and your willingness to be honest with yourself.
Set a timer. Name 30 real people who would actually buy it.
Build your ideal client until you can hear them talk.
Meet Barbara Reed — the buyer who pushes back.
Would you tell everyone in your life you’re doing this?
Decide, and name your first three target clients.
The playbook walks you through all five parts, with room to write your answers as you go. Free to download, and yours to keep.
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